Velocity Network Website & Branding

Global & Decentralized Collective Intelligence powered by the blockchain. See Website.


The brand, website, and graphics were all created by me with the goal to take a complex concept such as decentralized collective intelligence, and communicate it in an overly simplified yet inviting design. As a result, the isometric look and simplified gradient color scheme allowed for specific grouping of concepts, while also being able to symbolically illustrate different concepts. The animations were also used to convey a sense of motion and liveliness with each concept, which was important for conveying the meaning of the brand name, Velocity.